$450/ month
For accounts spending $1,000–$5,000
Single-location or lower-volume accounts. One or two campaigns with ongoing optimisation and reporting.
What PPC management actually costs
Fixed monthly management fees. No percentage of ad spend. No hidden markup.
We charge a flat monthly fee for managing your account. Ad spend goes directly to the platform from your own account, so you always know exactly what you’re spending and where.
Ad spend remains in your own advertising account.
$1,000–$5,000monthly ad spend$450/ month
$5,000–$20,000monthly ad spend$850/ month
$20,000+monthly ad spendFrom$1,500/ month
Our fees, by ad spend
A flat monthly management fee. Ad spend is separate and goes directly to the platform.
$850/ month
For accounts spending $5,000–$20,000
Multi-campaign management across Google and/or LinkedIn with weekly optimisation, reporting and a monthly call.
From $1,500/ month
For accounts spending $20,000+
Multi-market or multi-product accounts with wider campaign coverage, deeper optimisation and ongoing strategic support.
What you get for that
Included in management$450 / month$850 / monthFrom $1,500 / month
Account build or takeover audit✓✓✓
Campaign managementOne or twoMultipleMulti-market / multi-product
Platform coverageGoogleGoogle and/or LinkedInGoogle and LinkedIn
Weekly optimisation✓✓✓
Dashboard access✓✓✓
Monthly report✓✓✓
Monthly call—✓✓
Strategic guidance—✓✓
FEE TRANSPARENCY
Your ad spend and our fee are separate
Your media budget and the management fee follow two different paths. Crisolva never takes a percentage or markup from media spend.
YOUR AD BUDGET↓
Google Ads / Meta / LinkedIn
↓Paid directly to the advertising platform
MANAGEMENT FEE↓
Crisolva
↓Strategy · optimisation · reporting · account management
What makes the price go up
Not campaign count. Not another platform. Those are included in the management fee. Two types of work sit outside it because they are separate builds.
Conversion tracking repair or build
Quoted individually as a one-off when tracking is missing or broken. It has to be fixed before performance can be measured honestly.
Landing page build
Quoted separately when the traffic needs a page that does not exist yet. Recommendations are included in management; building the page is a separate job.
What we don’t charge for
We don’t charge a setup fee, an onboarding fee or an exit fee. We don’t charge for reports—regular reporting is included. The ad spend goes directly to the platform, so there’s no markup or float. We don’t charge you for access to your own account.
✓No setup feeYou aren’t charged to get started.
✓No onboarding feeAccount setup is part of the management.
✓No exit feeYou can leave without a penalty.
✓No reporting feeRegular reporting is included.
✓No ad-spend markupAd spend goes directly to the platform.
✓No account access feeYou always have access to your own account.
How agencies actually price this, and why most won’t tell you
Percentage of ad spend
- Agency earns more when you spend more.
- More spend is not always the right decision.
- The incentive can be misaligned.
Flat retainer
- Predictable and keeps media spend separate from management.
- Clear scope and accountability.
- This is how we price PPC management.
Performance-based
- Usually linked to conversions.
- Can create pressure to optimise for easier, lower-quality leads.
- Lead quality is where the model often falls apart.
What’s the minimum ad spend for this to work?
Below $1,000 a month in Google Ads, you won’t gather enough data to optimise properly. You’ll get clicks, but not enough conversion observations to know which clicks were worth having.
At that level, spend the money on the landing page and follow-up speed instead—they’ll often create more value first.
- Limited campaign signal
- Fewer conversion observations
- Harder optimisation decisions
→
- Enough activity to begin useful testing
- Clearer optimisation choices
- Room to improve
PPC pricing questions
Do you require a long-term contract?
No contract. If we’re not earning the fee, leave — you shouldn’t need a contract to keep a client, and we’d rather not have one. It is rolling monthly with 30 days’ notice.
Who owns the Google Ads account?
You do. We work inside your account, never ours. If we stop working together you keep the account, the history, the conversion data and the audiences. Agencies that run your ads from their own MCC account keep all of that when you leave — ask any agency you’re considering this question and watch what happens.
What happens to the account if we stop working together?
Thirty days’ notice. We hand over documentation of what’s running and why, leave the account as we found it plus the work, and remove our access. No exit fee and nothing held back.
Do you charge a setup fee?
No. There is no setup fee, onboarding fee or exit fee. Conversion tracking repair or a landing page build may be quoted separately when needed.
How quickly will we see results?
Clicks in days. Meaningful data in three to four weeks. A judgement on whether the account is working, around 90 days. Anyone promising results in the first fortnight is describing traffic, not outcomes.
What’s included in the management fee?
Account build or takeover audit, campaign structure, keyword and negative keyword management, ad copy writing and testing, bid management, landing page recommendations, conversion tracking setup, and a monthly report plus a call. Ad spend is separate and goes directly to Google — we never touch it.
See what your account is worth
Start with a free audit. You get the findings whether or not we work together.
Account health PrioritisedWasted spend IdentifiedGrowth opportunities Mapped